Herb Alpert El Paso Tickets - The Plaza Theatre

Herb Alpert and The Tijuana Brass

Jun 20, 2026 at 7:30 PM · The Plaza Theatre, El Paso, TX The Plaza Theatre, El Paso, TX

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Herb Alpert

12 concerts

Born in Boyle Heights, LA, trumpeter Herb Alpert fused mariachi/easy listening (“Ameriachi”) with the Tijuana Brass; A&M co-founder; hits “Lonely Bull,” “A Taste of Honey,” “Spanish Flea,” “This Guy’s in Love with You”; Grammys, Natl Medal of Arts; worked with Lou Adler/Sam Cooke; with wife Lani Hall.

The Tijuana Brass

3 concerts

The Tijuana Brass, led by trumpeter Herb Alpert, originated in Los Angeles in 1962, crafting a distinctive blend of Latin jazz, pop, and easy listening. Known for their "Ameriachi" sound and Alpert's smooth trumpet, they achieved immense popularity with hits like "The Lonely Bull," "A Taste of Honey," "Spanish Flea," and "Tijuana Taxi." The group earned multiple Grammy Awards and sold over 72 million records, even outselling The Beatles at one point. Alpert also co-founded A&M Records, leaving an indelible mark on music.

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