Foundation Series with Jeremy Olander, Eric Prydz, and more

Swedish DJ and producer, known for melodic house and techno, signed history-making Pryda Friends deal. Olander founded Vivrant and played iconic venues like Madison Square Garden and Brixton Academy. Released music on esteemed labels—Watergate, Anjunadeep, Diynamic—and remixed artists including Tove Lo. First Nordic act on Cercle and released a mix album with Balance.

Eric Prydz, born in Sweden, is renowned for his unique electronic music, progressive house tracks, and impressive live shows like HOLO/EPIC. A Platinum-selling artist, he's headlined iconic venues like Madison Square Garden and earned Grammy nominations. Prydz hosts a Beats1 radio show and tops charts with alter-egos Pryda and Cirez D, influencing the dance music scene with his "Pryda Sound." His work appeals to both underground connoisseurs and mainstream audiences, seamlessly blending melodic harmonies and raw techno.